Why do we call it
We believe in the power of words. We know that, irrespective of all the other formats of content, writing will last forever. However, in order to trigger an action, words need to touch the heart first, and the mind only afterwards. This is what makes a good piece of writing, leaving the audience craving for more.
What are the main ingredients of flavored writing?
Passion - What could be better than enjoying every single moment of a working day? We know that a great text hides incredible dedication, due to the high degree of passion running through the veins of the writer. As a consequence, an extraordinary writer will be proud of each provided piece.
Emotion - Remember that even the most technical professional has a soul, which is constantly invaded by feelings.
Respect - A written piece should be easily understood by anyone, at all times, and should convey a clear message, always based on true facts (of course, fiction novels are the exception to the rule).
Curiosity - Expose the amount of information that keeps customers coming back for more.
Courage - Dare to approach topics others avoid.
Transparency - People love stories, so why not share own experiences without fear?
Creativity - Look beyond the sky limit and bring back ideas others fear of engaging with.
We called it flavored writing due to the ability of our writers to mix the above ingredients in incredible new ways. As much as we can use some general guidelines, we always put on a pedestal the unique traits of a business/ customer. From there, we assist them in educating their audience and prospective clients.
Just like an ice cream caresses the sense of taste, flavored writing inspires people to make a change, by speaking to the core of their being.
We believe you would like to check our recipe. After you do, feel free to reach out. We would love to show you how good reaching a larger audience tastes.
Just like your company logo, your website needs to clearly tell a story. A minimum of 3 pages is recommended: Home, About & Contact. In order for us to properly understand every detail of your business, a direct interaction (preferably a phone call or meeting) is required.
Every successful business keeps clients up to date regarding their progress. Free tips can also turn into leads, as they help in building trust. The beauty of this sort of content is that the length can be variable.
Social media posts
Short posts for Facebook, Instagram, Twitter (between 100 and 300 words).
For other platforms, like Medium and LinkedIn, or for any other purpose, we offer articles starting from 300 words.
As you kick off a great project or when you have incredible news to share with the audience, a press release will always do the trick. It's one of the best ways to attract new customers and investors.
We believe that each guest is unique. And so should be the questions they are addressed. Whether it is a business related interview or a more personal purpose for it, we can take over this task. We love people and we enjoy learning new things about them. We know that the audience will be delighted with their answers, as we expose facts in a gentle manner. However, we carefully filter information, in order to protect the integrity of the guest.
Although there are automatic solutions for this type of content, we believe in sending emails that make the receiver(s) feel important. As a previous result, in a certain campaign 8 in 10 customers reacted to emails we crafted the content for.
Be it that you created a new platform/ process/ report or you are implementing a new system and you need to make it clear for the users, we are here to learn all about it. We require a demo session, a clear description of the audience and time to collaborate. We are not afraid to ask unusual questions, in order to spare you from getting them from the end users, later on. Well-defined procedures leave no room for interpretation and/ or possible misunderstandings.
Your story is important, so we will write the script for your next video in a personal note. We encourage our customers to adopt this practice as people are attracted by storytelling. Just imagine the CEO of a successful company sharing their journey from early days to present times. Would you watch it? We bet you would, since there are a lot of lessons to be learned.
We still believe in the magic of pouring one's soul within the pages of a piece of writing. From personal development to fiction, or from poetry to non-fiction work, this type of content is the one to ensure a place for your significant legacy.